February 27, 2025
5
Dean Fankhauser
December 30, 2024
Why OpenAI’s rumored humanoid robot project could either cement its dominance or expose its greatest vulnerabilities.
Rumor has it that OpenAI—the poster child for cutting-edge AI—toyed with the idea of building its own humanoid robot. Think about that for a second. We’re talking about the company that practically put large-language models on the map, now flirting with the idea of hardware that walks, talks, and does your laundry. Is this a visionary leap—or a classic case of Silicon Valley hubris?
This bombshell comes from The Information, citing insiders who claim OpenAI considered going “full hardware.” On paper, it sounds like another “disrupt everything” play: Why just write the code when you could own the physical machine that runs it? Scratch the surface, though, and you’ll see a potentially colossal shift in how AI interacts with the real world.
OpenAI investing in robotics startups like Figure and 1X is one thing—going solo is another beast entirely. But let’s not pretend it’s just intellectual curiosity. The humanoid robotics market could hit $7 trillion by 2050. Yes, trillion, with a “T.” Whoever nails humanoid robots effectively owns the future of physical AI: factories, warehouses, healthcare, even home services.
Own the hardware and the software? That’s a king’s ransom in data, revenue streams, and market power. It’s the same reason Tesla’s building a bot—vertical integration means bigger profits and total ecosystem control. OpenAI playing in that sandbox could be the ultimate power move.
Here’s where the dream meets a cold, hard wall:
Yes, OpenAI has resources galore, but scaling hardware isn’t like training more AI models. It demands supply chain mastery, manufacturing know-how, and the patience of a saint—qualities that have humbled even the biggest tech titans.
On the flip side, playing it safe might be even more dangerous. If OpenAI bows out of humanoid robotics, they’re handing over a massive chunk of the AI+hardware future to startups like Figure, 1X, and heavy hitters like Tesla.
Think about it:
If OpenAI sticks to pure software, they might watch their cutting-edge AI get embedded into someone else’s robot, with someone else reaping the lion’s share of profits and brand recognition.
This is about more than technology. It’s about identity. Does OpenAI want to be the puppet master, or own the puppets as well? Put differently:
Don’t forget: Tesla’s pushing its Optimus bot full steam ahead. Boston Dynamics is still the OG in sophisticated robotics. And Chinese EV makers like XPeng, NIO, and BYD are quickly moving from cars to humanoids. A wave of new players—Figure, 1X, Agility Robotics—are all jostling to define what “robotic labor” means in the next decade. OpenAI’s entry would throw a grenade into an already tight race.
If OpenAI does this, it’s going to be do or die. The reward is monstrous: complete domination of a trillion-dollar market, rewriting how we automate the physical world. The risk? A massive cash burn, hardware snafus, and a potential black eye for a company that’s become synonymous with AI success.
But playing it safe could be just as deadly. The world wants AI that moves, lifts, and interacts with us physically—not just ChatGPT in a browser. If OpenAI doesn’t grab that opportunity, someone else will. And in tech, second place is often the first loser.
OpenAI’s rumored humanoid robot ambitions are either a stroke of genius or a colossal gamble. Maybe both. One thing is certain: whoever cracks humanoid robotics will reshape entire industries and daily life. OpenAI has the brains; the question is whether they have the stomach for the brutal hardware slog.
What do you think? Should OpenAI dive into the deep end of humanoid robots—risks be damned—or let specialized players handle the hardware headache? Drop your thoughts in the comments. If nothing else, this is one tech showdown you won’t want to miss.
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