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Figure 01 Price 2026: Was It For Sale & What Happened to It

What happened to Figure 01? Never priced, never sold, superseded by Figure 02 in August 2024. The full dated record: the viral OpenAI demo truth, the BMW facts, the fake prices, and where the units went.

Figure 01 humanoid robot in the official OpenAI speech-to-speech demo
On this page

Figure 01 was never publicly for sale, never had a published price, and was quietly superseded when Figure unveiled its second-generation robot in August 2024. That is the direct answer to both halves of this page's question. But calling it discontinued undersells what actually happened: in roughly 18 months of public life, Figure's first humanoid went from a CGI render to walking hardware, landed the BMW agreement, starred in one of the most widely covered robotics demos of 2024, and helped raise $675 million at a $2.6 billion valuation. It was retired the way a successful prototype is retired. The robot Figure builds and deploys today is the Figure 03.

This page is the retrospective: the full dated record of what Figure 01 was, what it really did and did not do, where the fake price figures come from, and what became of it.

First, the name: Figure 01, "Figure 1", and Figure the company

Figure AI styles its first robot "Figure 01", sometimes "F.01". Most searchers, and Google's own suggested questions, write "Figure 1", which is the same machine. Neither should be confused with Figure the fintech company, which has nothing to do with robotics, or with the company Figure AI itself, whose story we cover separately in our Figure AI company review. This page is about the robot.

The Figure 01 timeline, dated

DateEvent
March 2, 2023Figure emerges from stealth and "unveils" Figure 01 as computer renders; no working robot is shown
May 2023Figure says the robot took its first steps in the lab, under a year from founding; the $70 million Series A is announced May 24
October 2023First public walking footage: torque-controlled dynamic walking, 41 degrees of freedom, battery in a backpack
January 7, 2024The coffee demo: Figure 01 operates a coffee machine after training on roughly 10 hours of video
January 18, 2024BMW Manufacturing signs a milestone-based commercial agreement naming Plant Spartanburg
February 29, 2024$675 million Series B at a $2.6 billion valuation, with Microsoft, the OpenAI Startup Fund, NVIDIA and Jeff Bezos among investors; an OpenAI collaboration agreement is signed the same day
March 13, 2024The viral demo: Figure 01 answers "Can I have something to eat?" by handing over an apple, then explains itself while sorting dishes
August 6, 2024Figure 02 is unveiled; Figure 01 is superseded about 17 months after its public reveal

Sources for every row are linked in the sections below and in the reference list; the pace is the story. Boston Dynamics spent over a decade on Atlas. Figure went from nothing to a walking, task-performing humanoid in under two years, and the capital that built its successors followed that pace.

The viral demo: what was real

The March 13, 2024 video, "OpenAI Speech-to-Speech Reasoning", is the reason most people know this robot. A man asks for something to eat; Figure 01 hands him an apple, and when asked why, replies that it was "the only edible item I could provide you with", all while collecting trash and racking dishes.

The "it's staged" and "it's teleoperated" accusations followed within hours, partly because the robot's synthesized voice said "uh" like a person. The company's technical account addresses them directly: an OpenAI multimodal model handled the speech, vision and reasoning; Figure's own learned neural policies ran the manipulation, mapping onboard camera images to actions at 10 Hz; and Figure engineer Corey Lynch stated that "all behaviors are learned (not teleoperated)" and shown at normal speed, which CEO Brett Adcock confirmed. That is the company's documented account; no independent technical audit of the demo was ever published. The honest caveat is different: it was a controlled, single-take showcase in a prepared scene, not a robot improvising in the wild. Real, and also carefully staged in the theatrical sense. One warning for readers in 2026: Elon Musk publicly questioned the autonomy of a much later Figure demo; whatever you make of that exchange, it is about a different robot and a different video, and does not apply retroactively to Figure 01.

Specs on record, and what Figure never disclosed

SpecFigure 01 (as published)
Height1.68 m (5'6")
Weight60 kg
Payload20 kg
Runtime5 hours
Top speed1.2 m/s
Degrees of freedom41, including four-finger-plus-thumb hands

The first five rows come from Figure's original spec page, since removed from its site and preserved in web archives; the 41-degrees-of-freedom figure comes from The Robot Report's October 2023 technical breakdown. Treat them as the historical record rather than a live datasheet. Just as telling is what Figure never disclosed for this robot: a price, the compute platform, actuator details, battery capacity, or how many Figure 01 units were ever built. Every one of those blanks has since been filled by third-party guesswork somewhere on the internet.

The price truth

Figure 01 never had a published price, was never publicly offered for sale, and no documented customer deployment of it has been identified. Neither, for the record, has any Figure robot since: the company has never announced a price for any generation, and there has never been a public order channel. The "$30,000 to $150,000" ranges in buying guides are unauthorized third-party estimates, the separate "roughly $50,000" figure traces to a reported future production-cost goal rather than a Figure 01 selling price, and pages that show a request-a-quote button next to Figure 01 specs are implying a purchasability that never existed. If a Figure robot ever gets a price, it will come from figure.ai, and it will be news.

The BMW record: which Figure robot actually worked there

The January 2024 BMW agreement is permanently attached to Figure 01's story, and it deserves precision, because some spec sites still claim Figure 01 "was deployed at BMW's Spartanburg plant". It was not. The agreement was an announcement of intent, milestone-based, with no robot on site. The robot that actually went to Spartanburg was Figure 02, first in a multi-week trial in August 2024, then in a deployment Figure itself later documented: over what Figure describes as roughly 11 months on the X3 body shop line, the fleet supported production of more than 30,000 vehicles, loaded over 90,000 parts and logged 1,250-plus runtime hours against Figure's stated target of over 99% task success per shift, before being retired in late 2025. The newest arrival is Figure 03, which came to Hall 52 in June 2026 for a parts-sequencing project BMW announced that month, with an initial logistics demonstration on record. Figure 01 signed the deal, so to speak; its successors did the work.

The OpenAI arc, from partner to ex

Figure 01's fame is inseparable from OpenAI, and that relationship has a clean three-act structure. The OpenAI Startup Fund invested in the Series B, and a collaboration agreement was signed on February 29, 2024. Thirteen days later came the apple demo, the partnership's peak and the moment that made the robot famous. Then, on February 4, 2025, Adcock ended it, announcing on X: "Today, I made the decision to leave our Collaboration Agreement with OpenAI. Figure made a major breakthrough on fully end-to-end robot AI, built entirely in-house." The post closed by promising something "no one has ever seen on a humanoid" within 30 days, and sixteen days later Figure unveiled Helix, its in-house vision-language-action model, which has powered every Figure robot since. His stated logic: to solve embodied AI "you have to vertically integrate robot AI", and large language models had become "the smallest piece of the puzzle". The robot that made OpenAI-plus-Figure famous did not survive to see the breakup.

What actually happened to the Figure 01 units?

Here is the honest answer nobody else will give you: it is not public. Figure has never said how many Figure 01 units existed, whether any still run in its labs, or where they went. There was no retirement announcement and no museum donation press release. The company's own framing is the epitaph on its YouTube retrospective: "Figure 01: the robot that got Figure AI started." Any page claiming to know the fate of specific units is guessing.

Where Figure is now

The company Figure 01 started is, as of July 2026, one of the most valuable private robotics companies on earth: a $39 billion valuation after its late-2025 round, the Helix model family in its second generation, and Figure 03 in production at its BotQ facility, which Figure said in April 2026 had delivered more than 350 robots and accelerated from one robot a day toward one per hour. Reports point to a Figure 04 with a locked architecture and a third-generation Helix in development, though neither has been officially announced. For the current state of the product line, see our Figure 03 review and the full Figure AI company review; for how it stacks up against the field, our best humanoid robots ranking covers the landscape.

The bottom line

Figure 01 is the rare robot whose discontinuation was a promotion. It was never a product: never publicly priced or sold, with no documented factory deployment. It was a proof, built in under two years, that a startup could do dynamic walking, learned manipulation and a live language interface on one machine, and it converted that proof into the BMW relationship, the OpenAI moment and the capital that built Figure 02 and 03. If you came here to buy one: you never could, and the prices you have seen are inventions. If you came here wondering what happened to it: it worked, and then its company outgrew it.

Robots in this review

Frequently asked questions

Was the Figure 01 robot ever for sale?
No. Figure 01 was never publicly offered for sale and never had a published price, with no documented customer deployment identified. No Figure robot of any generation has ever had an announced price or a public order channel.
How much is a Figure 1 robot?
There is no price. Figure has never announced pricing for Figure 01 or any successor. The $30,000-to-$150,000 ranges and roughly-$50,000 estimates you may see online are unsourced third-party guesses, not company figures.
Is the Figure 1 robot real?
Yes. 'Figure 1' and 'Figure 01' are the same real robot, built by Figure AI. It walked publicly in October 2023 and performed the widely viewed OpenAI-powered demo in March 2024 before being superseded by Figure 02 in August 2024.
Was the Figure 01 OpenAI demo faked or teleoperated?
Not according to Figure's documented account: engineer Corey Lynch stated all behaviors were learned, not teleoperated, with an OpenAI model handling speech and reasoning while Figure's neural policies ran the manipulation. No independent technical audit was published, and it was a controlled single-take showcase in a prepared scene.
What happened to Figure 01?
It was superseded by Figure 02 in August 2024 and retired from Figure's lineup. Figure has never disclosed how many units existed or where they went; the company's own retrospective calls it 'the robot that got Figure AI started.'
Did Figure 01 work in BMW factories?
No. The January 2024 BMW agreement was an announcement of intent; no Figure 01 did documented production work. Figure 02 performed the actual Spartanburg deployment through late 2025, and Figure 03 arrived in June 2026 for a parts-sequencing project.
Can I buy a Figure AI robot?
Not as of July 2026. No Figure robot has ever been retail-available, and there is no public price or order channel for the current Figure 03, which is deployed with commercial partners and in pilot programs. Any site offering one for sale is not an official channel.
What is the difference between Figure 01, Figure 02 and Figure 03?
Figure 01 (2023-2024) was the proof-of-concept that walked, made coffee and ran the OpenAI demo. Figure 02 (2024-2025) was the first to do real factory work at BMW Spartanburg. Figure 03 (unveiled October 2025) is the current production robot, built at Figure's BotQ facility and powered by its in-house Helix AI.
How many Figure 01 robots were built?
Figure has never disclosed a unit count for Figure 01, along with its price, compute platform and actuator details. Any specific number you see is speculation.

Sources & references

  1. Figure emerges from stealth, unveils Figure 01 PR Newswire (Figure) · accessed Jul 23, 2026
  2. Figure's humanoid takes its first steps TechCrunch · accessed Jul 23, 2026
  3. Figure 01 humanoid takes first public steps The Robot Report · accessed Jul 23, 2026
  4. Figure 01 coffee demo coverage Live Science · accessed Jul 23, 2026
  5. Figure and BMW Manufacturing commercial agreement PR Newswire (Figure) · accessed Jul 23, 2026
  6. Figure raises $675M at $2.6B valuation PR Newswire (Figure) · accessed Jul 23, 2026
  7. OpenAI Speech-to-Speech Reasoning demo Figure (YouTube) · accessed Jul 23, 2026
  8. Figure 02 unveiled PR Newswire (Figure) · accessed Jul 23, 2026
  9. Adcock ends the OpenAI collaboration Brett Adcock (X) · accessed Jul 23, 2026
  10. Figure drops OpenAI in favor of in-house models TechCrunch · accessed Jul 23, 2026
  11. Production at BMW: Figure 02 deployment record Figure AI · accessed Jul 23, 2026
  12. BMW advances physical AI with Figure 03 in Spartanburg BMW Group · accessed Jul 23, 2026
  13. Ramping Figure 03 production Figure AI · accessed Jul 23, 2026
  14. Introducing Helix Figure AI · accessed Jul 23, 2026