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Tesla Robot Price: What Optimus Will Cost & When You Can Buy [2026]

Published date:
February 2, 2026
Dean Fankhauser
Written by:
Dean Fankhauser
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Tesla Robot Price: What Optimus Will Cost & When You Can Buy [2026]
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How Much Will the Tesla Robot Cost?

The short answer: Elon Musk has repeatedly stated the Tesla Optimus robot will cost between $20,000 and $30,000 when it becomes available for public purchase, which Tesla targets for late 2027. The manufacturing cost target is $20,000 per unit.

But the full picture is more nuanced. Tesla's pricing timeline has shifted multiple times, production is still in early stages, and the gap between Musk's promises and delivery timelines is well-documented. In this guide, we break down every official statement on the Tesla robot price, how it compares to competitors, and when you'll realistically be able to buy one.

Tesla Robot Price: Every Official Statement

Elon Musk has discussed Optimus pricing across multiple events and earnings calls. Here's the complete timeline of Tesla robot price statements:

Timeline of Tesla Optimus price statements
Date Event Price Statement Source
August 2021Tesla AI DayOptimus announced; Musk says it should cost "less than a car"Tesla AI Day livestream
October 2022Tesla AI Day 2Target price "probably less than $20,000"Tesla AI Day 2 presentation
January 2024Earnings callReaffirmed sub-$20,000 target for mass productionTesla Q4 2023 earnings
January 2025Davos 2025Estimated price range of $20,000–$30,000Davos interview
January 2026Davos 2026Public sale by end of 2027 at $20,000–$30,000Davos panel / Fox Business
January 2026Q4 2025 earnings callManufacturing cost target: $20,000 per unit; 1M units/year planned at FremontTesla Q4 2025 earnings call

Key takeaway: The price target has been remarkably consistent — $20,000 to $30,000. What keeps shifting is the timeline. Each year, the "available for purchase" date moves forward.

Tesla Optimus Price Breakdown: What You're Paying For

To understand the Tesla robot price, it helps to know what goes into a humanoid robot at this price point:

Hardware Costs

  • Actuators & motors: 28+ actuators for the hands alone, plus full-body joints. Estimated $3,000–$5,000 for the complete actuator package.
  • Battery pack: Lithium-ion, likely leveraging Tesla's existing EV battery supply chain. Estimated $2,000–$4,000.
  • Sensors: Cameras (likely adapted from Tesla's FSD hardware), IMUs, force/torque sensors. Estimated $1,000–$2,000.
  • Compute: On-board AI inference chips (Tesla's custom silicon). Estimated $500–$1,500.
  • Frame & body: Aluminum/composite structure. Estimated $1,500–$3,000.
  • Assembly & QC: Automated manufacturing at scale. Estimated $2,000–$4,000.

Estimated total manufacturing cost: $10,000–$20,000 per unit at scale. Tesla's official target is $20,000 manufacturing cost, suggesting a retail price with margin of $25,000–$30,000. At higher volumes (1 million+ units), costs could drop further.

Why Tesla Can Price Lower Than Competitors

Tesla has three structural advantages that could enable a lower Tesla robot price:

  1. Existing supply chain: Tesla already manufactures millions of EVs, giving it relationships with battery, motor, and sensor suppliers at massive scale.
  2. In-house AI: Tesla's FSD neural networks and Dojo supercomputer mean no licensing fees for the AI brain — a major cost for other humanoid robot companies.
  3. Manufacturing scale: Converting the Fremont factory to produce 1 million Optimus units per year would create unit economics no competitor can match.

Tesla Robot Price vs. Competitors

How does the Tesla Optimus price compare to other humanoid robots on the market? Here's a comprehensive comparison:

Tesla Optimus price compared to competitor humanoid robots
Robot Company Price Status Target Market
Tesla OptimusTesla$20,000–$30,000 (target)Pilot; public sale ~2027Consumer / Factory
Unitree G1Unitree$16,000+Available nowConsumer / Research
Unitree H1Unitree$90,000+ (est.)Available nowResearch / Enterprise
Figure 02Figure AI$50,000–$150,000 (est.)Early commercial (BMW)Industrial
DigitAgility RoboticsRaaS (subscription)CommercialWarehouse / Logistics
ApolloApptronikRaaS (subscription)Early commercial3PL / Manufacturing
AtlasBoston DynamicsNot for sale (est. $150K+)PilotIndustrial
PhoenixSanctuary AINot disclosedPilotIndustrial
AmecaEngineered Arts$100,000+Available nowEntertainment / Research

Analysis: If Tesla delivers Optimus at $20,000–$30,000, it would be the most affordable full-size humanoid robot from a major manufacturer — only Unitree's compact G1 would be cheaper. However, price alone doesn't tell the full story. The Unitree G1 is available today, while the Tesla bot price remains a target for a product that isn't yet for sale.

When Can You Buy a Tesla Robot?

This is the question everyone wants answered. Here's what we know:

Tesla's Official Timeline

  • 2026: "Significant Optimus production volume" expected by end of year (per Q4 2025 earnings call). Initially for Tesla's own factories.
  • Late 2027: Public sale targeted (per Musk at Davos 2026). Price: $20,000–$30,000.
  • 2028+: Scale to 1 million units per year at the Fremont factory.

Reality Check: Musk's Track Record on Timelines

Elon Musk's forward-looking statements have a consistent pattern of optimistic timelines. Some notable examples:

  • SpaceX astronauts: Predicted 2014, delivered 2020 (6 years late)
  • Robotaxis: Predicted 1 million on the road by 2020; as of January 2026, roughly 200 are operating with safety drivers
  • Full Self-Driving: "Feature complete" promised for 2019; still in supervised-only mode in 2026

This doesn't mean Optimus won't launch — Tesla's manufacturing capabilities are real and formidable. But a realistic estimate for consumer availability might be 2028–2029 rather than late 2027.

Is There a Tesla Robot Pre-Order?

No. As of February 2026, Tesla has not opened pre-orders for Optimus. There is no waitlist, no deposit program, and no confirmed date for when pre-orders will begin. Be wary of any third-party site claiming to accept Tesla robot pre-orders — these are not affiliated with Tesla.

What Will the Tesla Robot Actually Do?

Understanding what Optimus can (and can't) do is essential context for evaluating the Tesla robot price.

Current Capabilities (January 2026)

Per Musk's Q4 2025 earnings call: "We have had Optimus do some basic tasks in the factory. But as we iterate on new versions, we deprecate the old versions. It's not in usage in our factories in a material way. It's more so that the robot can learn."

In other words: Optimus is still in the learning/R&D phase. It's not doing meaningful productive work yet.

Promised Capabilities for Consumer Version

Musk has described Optimus as eventually handling:

  • Household chores (cooking, cleaning, laundry)
  • Childcare and elder care assistance
  • Yard work and manual tasks
  • Factory work (repetitive, dangerous, or boring tasks)
  • Learning new tasks by observing human behavior

The gap between current reality and these promises is significant. McKinsey's October 2025 report notes: "The gap between what is technically demonstrated in pilots and what is commercially viable at scale remains wide."

Factors That Could Affect the Tesla Robot Price

Factors That Could Lower the Price

  • Manufacturing scale: 1 million units/year at Fremont would drive massive cost reduction
  • Battery cost decline: Tesla's EV battery costs continue falling year-over-year
  • AI chip improvements: More capable chips at lower costs with each generation
  • Competition from China: Unitree's $16K G1 puts pressure on all manufacturers to compete on price

Factors That Could Raise the Price

  • Slower-than-expected production ramp: Lower volumes = higher per-unit costs
  • Regulatory compliance: Safety certifications (ISO 13482 for personal care robots) add cost
  • Liability and insurance: A humanoid robot in your home introduces new liability considerations
  • Premium features: Tesla could price a "basic" model at $20K but charge significantly more for advanced capabilities (similar to FSD pricing on vehicles)
  • Supply chain constraints: Specialty actuators and sensors have limited suppliers

The Software Revenue Model

Don't assume the Tesla robot price will be a one-time purchase. Tesla's vehicle business already demonstrates a subscription/upgrade model:

  • Full Self-Driving (vehicles): Currently $8,000–$12,000 one-time or $99–$199/month subscription
  • Optimus possibility: Base hardware at $20,000–$30,000 + monthly AI/capability subscription of $100–$300/month
  • Enterprise version: Higher upfront cost or RaaS model for businesses deploying fleets

This would make the true cost of Tesla robot ownership potentially $25,000–$35,000+ over the first 3 years when including software subscriptions.

Tesla Optimus Specs at a Glance

Tesla Optimus Gen 2 key specifications
Spec Value
Height5'8" (173 cm)
Weight~125 lbs (57 kg)
Hand DoF28+
Walking Speed~5 mph (8 km/h) target
Payload~45 lbs (20 kg)
Battery Life~4 hours (estimated)
AI PlatformTesla FSD neural networks / Dojo
Target Price$20,000–$30,000
AvailabilityPublic sale targeted late 2027

For a deeper dive into specifications and performance, read our full Tesla Optimus Gen 2 Review.

Should You Wait for the Tesla Robot or Buy Something Now?

If you're serious about getting a humanoid robot, here's our honest assessment:

Wait for Tesla Optimus if:

  • You want a consumer-focused humanoid designed for home use
  • You're comfortable waiting until at least 2028
  • You want the backing of a major manufacturer with a proven supply chain
  • Your budget is $20,000–$30,000

Buy now if:

  • You want a humanoid robot for research or education — the Unitree G1 ($16,000) is available today
  • You need a robot for warehouse/logistics tasks — Digit and Apollo are commercially deployed
  • You want a quadruped robot — Unitree Go2 ($1,600+) or Boston Dynamics Spot ($75,000) are proven platforms
  • You want to start learning robotics without waiting for Tesla's timeline

Browse available robots at Robozaps.

Frequently Asked Questions

How much will the Tesla robot cost?

Tesla targets a price of $20,000 to $30,000 for the Optimus robot when it becomes available for public purchase. The manufacturing cost target is $20,000 per unit. However, additional software subscriptions for AI capabilities could increase the total cost of ownership to $25,000–$35,000+ over the first few years.

Can I pre-order a Tesla Optimus robot?

No. As of February 2026, Tesla has not opened pre-orders for Optimus. There is no official waitlist or deposit program. Elon Musk has indicated public sales could begin by late 2027, but pre-order availability has not been announced.

Is the Tesla robot cheaper than other humanoid robots?

At the target price of $20,000–$30,000, Tesla Optimus would be among the most affordable full-size humanoid robots. Only the Unitree G1 ($16,000) would be cheaper. Most competitor humanoids cost $50,000–$150,000+, with some enterprise models exceeding $250,000. However, the Tesla robot is not yet available for purchase, while several competitors are.

Why is the Tesla Optimus so cheap compared to other robots?

Tesla's price advantage comes from three factors: (1) existing EV supply chain for batteries, motors, and sensors; (2) in-house AI development eliminating licensing costs; and (3) planned manufacturing scale of 1 million units per year, which dramatically reduces per-unit costs. Whether Tesla can actually achieve these economics remains to be seen.

When will the Tesla robot be available for sale?

Elon Musk stated at Davos 2026 that Tesla plans to make Optimus available for public purchase by late 2027. Given Musk's track record on timelines, a more realistic estimate might be 2028–2029. Tesla plans significant production volume by end of 2026, initially for use in its own factories.

Will the Tesla robot replace human workers?

In the near term, no. Per Musk's own admission on the Q4 2025 earnings call, Optimus is "still in the R&D phase" and "not in usage in factories in a material way." Long-term, humanoid robots including Optimus could automate repetitive, dangerous, or physically demanding tasks — but widespread worker displacement is likely years to decades away, not imminent.

How does the Tesla robot price compare to a Tesla car?

The target Tesla Optimus price of $20,000–$30,000 is comparable to or cheaper than Tesla's least expensive vehicle, the Model 3, which starts at $36,990 in 2026. Musk has consistently framed Optimus as costing "less than a car." If achieved, this would make a humanoid robot more affordable than most new vehicles.

What can the Tesla robot do for the price?

At launch, capabilities will likely be limited to basic household tasks and simple factory work. Musk has promised cooking, cleaning, childcare, elder care, and yard work — but the current state of the technology is far from delivering all of these reliably. Expect early versions to handle simple, repetitive tasks with gradual capability expansion via over-the-air software updates.

The Bottom Line on Tesla Robot Pricing

The Tesla Optimus price target of $20,000–$30,000 is ambitious but plausible given Tesla's manufacturing capabilities. If achieved, it would make Optimus one of the most affordable full-size humanoid robots on the market — potentially bringing humanoid robotics to the consumer mainstream.

However, three major caveats remain:

  1. It's not available yet. The earliest public sale date is late 2027, and Musk's timelines have historically been optimistic.
  2. Capabilities are unproven. The robot is still in R&D, not performing meaningful work even in Tesla's own factories.
  3. Total cost may be higher. Software subscriptions could add $1,200–$3,600 per year on top of the purchase price.

If you can't wait, the Unitree G1 at $16,000 is available today, and you can explore all available humanoid robots at Robozaps. For a complete technical breakdown of Optimus, read our Tesla Optimus Gen 2 Review.

We'll update this article as Tesla announces new pricing details or opens pre-orders. Bookmark this page or visit our best humanoid robots guide for the latest.

Last updated: February 2026 | Sources: Tesla Q4 2025 earnings call, Davos 2026 panel, Fox Business, The Register, McKinsey "Humanoid Robots" report (October 2025), manufacturer websites

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